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It features a more minimalistic approach in order to use the essential elements and still illustrate the same symbols like the previous logo option: water and gas phases in the sewer system.
A monogram type logo with hidden double arrows illustrating airflow and process.
The clean, straight lines express a professional feel, and highlight the technical rigorosity the company is famous for.
The Pitching Game
Visual identity, illustrations and explainer video
Presentation made fun - a game developed by Kickstart Aalborg
I was invited to create a visual identity for the Pitching Game, a funny tool to learn and practice pitching. My task included for example the logo, icons, illustrations for the cards and an explainer video for marketing. It´s still an ongoing process, right now we work together with some kickass IT guys to develop the app, which will replace the paper-based game in the future.
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